Fictional example
Before
Headline: AI-powered meeting summaries for modern teams.
Problem: Sounds useful, but the buyer, painful moment, and next step are too generic.
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A visitor should not have to solve a puzzle before buying. Score one landing page or product page across buyer, pain, promise, trust, CTA, and next step.
Fictional example
Headline: AI-powered meeting summaries for modern teams.
Problem: Sounds useful, but the buyer, painful moment, and next step are too generic.
Fictional rewrite
Headline: Turn messy meeting transcripts into decision-ready follow-up notes.
CTA: Test one transcript.
Why it is clearer
The rewrite moves from a feature category to a painful moment: scattered decisions, owners, and follow-ups after a call.
$49 fixed-scope service draft
Send one public landing page or product page. I return a short written teardown with the top 5 clarity fixes, trust gaps, CTA friction, and a rewritten hero section.